Performance Boat Center is once again an official Cigarette Racing dealer for Lake of the Ozarks, MO, reaffirming a long-standing relationship between two premier names in high-performance boating.
As one of the nation’s most recognized performance boating destinations, Lake of the Ozarks has long been a hub for performance-boat enthusiasts, luxury vessels, and premier boating events. Performance Boat Center will serve as the regional home for Cigarette Racing customers, offering direct access to the brand’s lineup of luxury high-performance boats, factory-backed expertise, personalized sales support, and industry-leading service.
From first-time buyers to longtime Cigarette owners, customers can expect the level of technical expertise and care that has defined Performance Boat Center’s reputation for over a decade.
“Performance Boat Center has been an important part of Cigarette’s history and culture for many years," said Alex Ruiz, CEO of Cigarette Racing. "Reestablishing this partnership at Lake of the Ozarks brings together two brands that share the same passion for performance and customer experience, in one of the most important markets in the country. Performance Boat Center has built one of the strongest and most loyal communities in performance boating. The relationships and trust they’ve earned throughout the industry perfectly reflect the values, passion, and culture that define Cigarette Racing.”
Mark Waddington of Performance Boat Center added: “We’re excited about the young energy and momentum the Cigarette Racing team is bringing to the market. This partnership allows us to offer a broader range of products that fill key gaps and better meet the evolving needs of our customers, while also reinforcing our long-term commitment to supporting and serving Cigarette owners and customers at the highest level.”
For more than 55 years, Cigarette Racing has stood at the forefront of offshore powerboat engineering, earning a worldwide reputation for blending cutting-edge performance, advanced technology, luxury design, and unmatched craftsmanship. Handcrafted in Miami, Florida, every Cigarette is the result of decades of racing heritage, proprietary hull engineering, and a relentless commitment to detail, qualities that have made the brand the standard by which all high-performance boats are measured. Beyond the boats themselves, Cigarette has become synonymous with a lifestyle: one defined by distinction, community, and the pursuit of excellence on the water. The brand continues to set the benchmark in the luxury performance boating space, delivering vessels that are as iconic on the dock as they are extraordinary at speed.
The renewed partnership also extends to the upcoming Cigarette Rendezvous, with Performance Boat Center returning as a key partner on the event; it will return Father's Day weekend (June 20-21). Having organized and run the Rendezvous for years, the Performance Boat Center team brings unmatched experience and a deep understanding of what makes this gathering special for Cigarette owners and enthusiasts.
"It's exciting," Brett Manire of Performance Boat Center told Speedboat. "I hated not being a part of the brand. I love Cigarette, and now it's back where it belongs. The 42X is one of the best-running boats ever. Ultimately, Performance Boat Center and Cigarette are just a great fit. We have sold many of them; we know the brand, we know the customers and we know the lifestyle. We resurrected the Cigarette Rendezvous and did a great job. People have really missed that event."
Manire said he's glad to have another manufacturer's boats in the PBC arsenal to let customers choose from, in case they want something outside of a Sunsation or an MTI. "We can also offer them the superior service that they expect. It's a win-win for us. The immediate objective of our sales team is to get as many orders as they can to fill up the Cigarette pipeline."
As the official Cigarette Racing dealer for the region, Performance Boat Center will provide sales, service, and owner engagement opportunities at one of America’s premier boating destinations—an exciting new chapter for both companies and for the enthusiasts who call Lake of the Ozarks home.
For more information about Cigarette Racing, visit cigaretteracing.com.